Sponsors and partners at the New Forest & Hampshire County Show
27–29 July 2027 · New Park, Brockenhurst

New Forest Show Advertising & Sponsorship Opportunities

Put your brand in front of 85,000+ visitors

Reach a captive audience across three days at one of the South’s largest county shows — from Main Ring banners to adverts on our new 28m² East Ring big screen.

Why advertise with us

The audience your brand will reach

85,000+
visitors each year
3
day event
472,000+
website visitors
1.6m
social media reach
34,000+
social followers
6
royal visits

Sponsorship packages

Ways to partner with the Show

Four tiers to suit every budget and goal — each building on the last. Packages start from just £350.

Bronze
from £350

A strong entry-level way to get involved and build awareness.

  • Straightforward, effective brand exposure
  • Sponsor passes to enjoy the Show or host guests
  • Access to exclusive Sponsors' areas
  • Class sponsorship with Show guide recognition
  • Present prizes in the ring with your commentary
Silver
POA

Ideal for businesses looking to enhance their visibility.

  • Everything in Bronze
  • Logo & website featured on the Show website
  • Increased online presence & reach
  • Additional sponsor passes for clients or team
Gold
POA

Our Main Ring banner package, built to maximise presence.

  • Everything in Silver
  • 1 × Main Ring banner space
  • High-impact exposure throughout the day
  • Invitation to the Pre-Show Evening Reception
Maximum exposure
Platinum
POA

A premium, tailored partnership for maximum exposure.

  • 28m² LED screen adverts during the Show
  • Everything in Gold
  • Dedicated branded area within the Show
  • Further Main Ring branding opportunities
  • Show Guide adverts, social & digital promotion, data capture

Trusted by our partners

Don't just take our word for it

Hear from our sponsors, then read what more of our partners have to say.

Happy Hot Tubs

Escape Yachting

New Forest Shortbread

Scott Bailey Solicitors at the New Forest Show
★★★★★

"Brilliantly organised and consistently delivers three excellent days every summer. Very proud to support it."

— Scott Bailey
LM Plumbing sponsorship at the New Forest Show
★★★★★

"As first-time sponsors we were delighted — excellent visibility for our brand and we thoroughly enjoyed it."

— LM Plumbing
Purbeck Ice Cream at the New Forest Show
★★★★★

"Being part of the Show truly feels like joining a family — easy to work with and always accommodating."

— Purbeck Ice Cream
Heppenstalls sponsoring the Cattle Area
★★★★★

"Sponsoring the Cattle Area was a real highlight — an iconic event that brings our community together."

— Heppenstalls
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