
New Forest Show Advertising & Sponsorship Opportunities
Put your brand in front of 85,000+ visitors
Reach a captive audience across three days at one of the South’s largest county shows — from Main Ring banners to adverts on our new 28m² East Ring big screen.
Why advertise with us
The audience your brand will reach
Sponsorship packages
Ways to partner with the Show
Four tiers to suit every budget and goal — each building on the last. Packages start from just £350.
A strong entry-level way to get involved and build awareness.
- Straightforward, effective brand exposure
- Sponsor passes to enjoy the Show or host guests
- Access to exclusive Sponsors' areas
- Class sponsorship with Show guide recognition
- Present prizes in the ring with your commentary
Ideal for businesses looking to enhance their visibility.
- Everything in Bronze
- Logo & website featured on the Show website
- Increased online presence & reach
- Additional sponsor passes for clients or team
Our Main Ring banner package, built to maximise presence.
- Everything in Silver
- 1 × Main Ring banner space
- High-impact exposure throughout the day
- Invitation to the Pre-Show Evening Reception
A premium, tailored partnership for maximum exposure.
- 28m² LED screen adverts during the Show
- Everything in Gold
- Dedicated branded area within the Show
- Further Main Ring branding opportunities
- Show Guide adverts, social & digital promotion, data capture
Advertise on our 28m² East Ring big screen
Our biggest-ever LED screen towers over the East Ring — home to some of the Show's most-watched entertainment. Your advert plays to the thousands of spectators gathered ringside across all three days.
- 28 square metres of high-brightness LED, visible across the arena
- Seen by crowds watching the East Ring acts all three days
- Full-motion adverts — far more standout than a static banner
- Included in our Platinum package, or ask about standalone slots
Advertising opportunities
Ways to get your brand seen
Mix and match the placements that suit your goals — on the ground, on screen and online.
28m² East Ring big screen
Full-motion adverts on our biggest-ever LED screen, all three days.
Main Ring banners
High-impact ringside banners in front of the day's biggest crowds.
Show Guide adverts
Reach every visitor planning their day through the official guide.
Class & area sponsorship
Put your name to a competition class or a whole area of the Show.
Social & digital promotion
Featured across our channels — 1.6m reach and 34k+ followers.
Sponsors' area hospitality
Host clients and guests in our exclusive Sponsors' areas.
Trusted by our partners
Don't just take our word for it
Hear from our sponsors, then read what more of our partners have to say.
Happy Hot Tubs
Escape Yachting
New Forest Shortbread

"Brilliantly organised and consistently delivers three excellent days every summer. Very proud to support it."

"As first-time sponsors we were delighted — excellent visibility for our brand and we thoroughly enjoyed it."

"Being part of the Show truly feels like joining a family — easy to work with and always accommodating."

"Sponsoring the Cattle Area was a real highlight — an iconic event that brings our community together."
Widely covered
As featured on
Your sponsorship contact
Meet Amy
Sponsorship & Partnerships
From your very first enquiry to the moment the gates open, Amy is your dedicated point of contact — helping you choose the right package, tailoring your branding and making sure your sponsorship works hard for your business across all three days.
Not sure where to start? Amy is always happy to talk it through and build something that fits your goals and budget.
Let's get your brand in front of the Show
Download the full sponsorship guide, or talk to Amy about the package or advertising placement that's right for your business.
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